FamilyMart Basic Principles

We are a convenience store that calls ourselves “Family.”

The name FamilyMart is both our origin and ideal.

Everyone from cashiers to the energetic store manager, should be connected like a family running a local store. 

We want to be like a neighborhood family for customers.

Our name symbolizes this ideology.

That is why we need to pursue “Where You Are One of the Family” for the customers so customers will choose FamilyMart because 

“You” are here.

Now is the time to think about the meaning of these words again.

What is the future of convenience stores, as a store and as a part of the social infrastructure?

We don’t know yet but we need to be an essential place that co-exists with the neighborhood beyond convenience, for the happiness of the “Family.”

FamilyMart, Where You Are One of the Family

[Engaging with Local Communities]
FamilyMart is a network of small local stores. Each store lives with and owes its existence to the people who live in the neighborhood. We will work earnestly to become a store that is rooted closely and evolves as an integral part of the local community.  

[Doing the Best for Each Customer]
We will do our best to meet the needs of each customer who visits our stores. Our stores will provide what the customers want, furthermore, discovery of exciting and high quality products. By doing so, the stores will be a place where people will stop by anytime.  

[Like a Family]
We will foster close ties with business partners like a family running a small local store. We want customers to feel part of the neighborhood family. We will continue innovating towards comfortable lifestyle which will contribute not only to convenience but also to the wellness of everyone. We will commit to the pursuit of happiness of the “Family.”

We pledge to embrace challenges and take action to build a happy future for everyone connected to FamilyMart.

We will bring joy to each customer’s daily life and contribute to local communities through our products and services.

We take pride in and responsibility for the FamilyMart brand.  Unbound by existing boundaries, we will enhance our brand’s value by continuing to embrace challenges and improve.

We will refine the FamilyMart system, the foundation of our franchise business, to create an environment where our franchise partners can operate stores deeply rooted in their communities for years to come. 

We will strive to always act with integrity, aiming to be a presence that is deeply trusted by society.

We will shape the future together by thinking for ourselves while respecting diversity and engaging in ongoing dialogue with those around us.